Princeton University’s International Internship Program (IIP) connects undergraduates with summer internship opportunities in over 50 countries, across a wide range of industries.
They came to me in need of a brochure for potential host organizations that would clearly communicate the value of partnering with the program. The brochure needed to be clear and approachable while maintaining Princeton’s prestigious, professional identity.
With an extremely tight turnaround (the brochures were needed for an event the following week), I designed a bi-fold brochure using clear typography, a structured layout, and thoughtful use of white space to create an approachable, easy-to-navigate piece. I managed the project through production, ensuring the brochures were designed, printed, and delivered ahead of the deadline, and they were successfully used at the event to help the team network with prospective partners and host organizations.
Credits
Freelance Creative Director / Designer: Julie Lockwood
Core Contributions: art direction, graphic design, print design, brochure design, project/account management